For everyone whose best time is today

LEGO® SERIOUS PLAY®

Strategic Planning, Solving Complex Issues and Bringing Ideas to Life through LEGO Serious Play Bricks


What is LEGO® SERIOUS PLAY®?

LEGO® SERIOUS PLAY® is an international method that helps individuals, teams, and organizations explore and address important issues in real time—through the process of play. It is not just a game, but a facilitated process where every participant’s voice is heard, ideas are visualized, and seemingly invisible problems become tangible.

The method is unique in that it bypasses ingrained habits and automatic thought patterns. Participants explore various topics—emotions, relationships, values—and together create a shared vision.

The outcome always directly depends on the quality of the facilitation, as only certified facilitation ensures maximum value and long-term impact.

How does LEGO® SERIOUS PLAY® work?

“Hand-mind connection” – Unlike traditional meetings, LSP goes beyond verbal discussion and transforms ideas into tangible models. Participants not only talk but also build and create, which makes the process cognitively much deeper—through the hands, the mind becomes fully engaged in analyzing and solving the problem.

Empirical Foundations – The method is based on principles from modern theories of organizational development and learning: Constructivism, Constructionism, Action Learning, the concept of Flow, and the hand–mind connection. Thanks to these foundations, LEGO® SERIOUS PLAY® stands out for its depth and effectiveness in strategic planning and decision-making processes.

Everyone’s “Voice is Heard” – In traditional meetings, discussions are often dominated by just a few people, while some hesitate to share their opinions and others remain disengaged. As a result, many valuable ideas, insights, and information are lost. LEGO® SERIOUS PLAY® ensures that every participant is equally involved in the process.

Storytelling and Metaphors – An integral part of play and the LEGO® SERIOUS PLAY® method, participants build models that, through metaphorical discussion, make complex ideas and invisible topics tangible.

Innovation – It is often difficult to step outside the frames of habitual thinking and fixed assumptions, but one of the strongest aspects of LEGO® SERIOUS PLAY® is its ability to bypass this barrier—through play and symbolic models, new perspectives and new ways of solving problems emerge.

Who Can Benefit from LEGO® SERIOUS PLAY®?

  • Organizations working on strategy development and vision building
  • Teams seeking to strengthen communication and collaboration
  • Companies looking for innovative ideas and solutions
  • HR and L&D teams designing employee engagement and culture development programs

Contact us if you want your team to look at its challenges from a different perspective, increase engagement, and create innovative solutions—this is exactly what a LEGO® SERIOUS PLAY® session is designed for.